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What is Search Engine Optimization?

Bottom line....

It's method to getting people to you, through your Website

SEO Defined

Search Engine Optimization (SEO) is a process which improves the position of a website in the ‘organic’ or unpaid section of search engines.

Search Engines want to deliver immediate, relevant, and important information to their users and give websites with those characteristics the highest rankings.

Through advanced programs called web crawlers, search engines are continuously scanning websites for content and updates so they can index the site for web search purposes. Once the data is pulled for the websites, it is processed through an extensive series of algorithms where ranking is determined through a multitude of factors. Fortunately, many of those factors can be altered in order to improve a website’s ranking.

Check out our SEO and Website Analysis Packages. Solutions that fit.

The Value of SEO

The foundation of any profitable internet marketing campaign is a fundamentally-sound and optimized website. Search engine optimization is by far the best way to maintain a stream of free, qualified traffic flowing to your website.

Search engines are the gateway through which potential customers find your product. Placement in the top ten rankings for relevant keywords is crucial for any business wishing to continue being competitive in the 21st century.

After implementing a customized, well-researched and executed search engine optimization campaign, your business will see a massive influx of new leads. Hootland has the expertise, dedication, and proven track record of excellence to make sure your online search engine optimization campaign is successful and profitable.

  • Keyword Research

    In-depth Keyword research into your industry and you target market. This allows us to fully understand who your target is and how to effectively create richly keyword content pages.

  • Comprehensive website analysis

    Our website analysis looks deep into all aspects of your website and web presence, from website design and user experience and SEO, weevaluate your current search engine ranking status.

    Details and Pricing

  • Content Writing & On-Page SEO

    Writing content is easy, writing content that allows your site to effectively be found on the internet takes a little effort. Our team takes information that you can provide, research your competitors and create content that allow your website to have a higher probability of being found on the internet.